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Over 60? Try this Gentle Version of Skin Cycling from BOOM! By Cindy Joseph.

Have you heard about the trendy skincare routine called “skin cycling?”

Skin cycling is a process intended to help shed dead, rough skin and promote new skin growth by cycling between an exfoliant, a retinoid and a moisturizer over a four-day period.

Some of these routines call for chemical exfoliants, like AHA or BHA, and topical retinoids, which are vitamin A derivatives.

Side effects of these products can include burning, rash, redness, itching, irritation, peeling and even blisters and welts. They also greatly increase the skin’s sensitivity to the sun.

As we age, our skin becomes thinner, drier and more delicate. It often becomes more sensitive as well, making many chemical exfoliants and retinoids too harsh for women in their 60s, 70s, 80s and beyond.

We suggest gentler care for aging skin to avoid unpleasant side effects.

The cycle described below will leave your skin softer and smoother without the risk of itchy, scaly, red or irritated skin.

Day 1 - Exfoliation

At night before bed, wash with Boom Clean® to remove makeup, dirt and other impurities from the surface of your skin. You’ll use this gentle cleanser every night to prepare your skin for the other steps in the cycle.

Then apply Boom Scrub™ to wet skin and gently massage. Leave Boom Scrub on for five minutes to deep clean pores and remove dead, dull cells to reveal softer, smoother skin beneath.

Boom Scrub’s exfoliating agent is oat kernel flour rolled in jojoba esters. Rather than cutting or gouging, these round particles roll across your skin, breaking up dead cells so they can be washed away.

Finally, moisturize with all-natural Boomsilk® before bed to wake up to dewy, fresh skin.

Day 2 - Skin renewal

On night two, after cleansing, apply vitamin-packed Boom Gold™, our all-natural facial oil. Gently tap Boom Gold into the skin around your eyes, nose and mouth.

Then apply a few drops of Boom Nectar® to your whole face. This rich, moisturizing serum contains all-natural ingredients chosen for their vitamins, oils and emollients.

The vitamin A in these liquid moisturizers comes from natural plant ingredients like raspberry seed, grapeseed and rosehip oils and is converted in your skin to a more dilute and gentle form of retinoic acid.

These luscious serums support and refresh your skin with natural ingredients that won’t overwhelm, damage or dry out your skin.

Days 3 and 4 - Skin rest and moisture

The next two evenings, cleanse then apply all-natural Boomsilk. This allows your skin to rest and regenerate.

Each morning, you should apply a gentle sunscreen to protect your skin from the sun’s damaging rays.

We suggest Boom Sun™, our SPF 30+ sunscreen made with a gentle mineral filter and moisturizing natural oils.

Your skin will be softer, smoother and more radiant with every cycle you complete.

(Keep in mind: You can repeat this routine as often as you like. After you complete day 4, simply start your skin cycling over again with day 1. You can do this again and again.)

Exfoliation, renewal and moisture - at a discount

Interested in this skin cycling? You’ll find each of these skincare items in our online store at BOOM! By Cindy Joseph.

Quick tip: If you want to try this entire routine, we suggest our Boom! Bag™ (Plus).

This pre-made kit comes with everything you need for days 1 through 4—with the exception of Boom Sun sunscreen. This Boom Bag includes:

  • Facial cleanser and makeup remover, Boom Clean
  • Gentle exfoliant and pore cleanser, Boom Scrub
  • All-natural, soothing moisturizer, Boomsilk
  • Vitamin-packed, all-natural facial oil, Boom Gold
  • Rich, moisturizing, all-natural serum, Boom Nectar

Our Boom Bag (Plus) also includes our most popular makeup of all time—our original Boomstick Trio. It all comes in an eco-friendly, organic cotton makeup bag for you.

Best of all, this Boom Bag saves you 5% on the cost of all these Boom items every day. Click below to check it out now.

Is there a woman who hasn’t dabbed a little lipstick on her cheeks for a quick touch-up?

The whole idea behind BOOM! is less is more. Women shouldn’t have to use dozens of different makeup products—especially in their 50s, 60s, 70s, and beyond.

You should be able to simplify your makeup routine, paring down to just a few items that bring out your best. That's why our late founder, Cindy Joseph, originally created Boomstick Trio®. These three compact, creamy cosmetic sticks were designed to simplify, replacing many of those products in your makeup bag.

BOOM! is the sound of a revolution in cosmetics. While other skincare and makeup companies carry “anti-aging” products, BOOM! is the only company that is “PRO-AGE.” And we are not the only ones who think age is beautiful.

BOOM! BAG™ (Plus)

Boom Bag™ (Plus)

is our pre-made kit with all these Boom items inside. This one Boom Bag comes with everything you need for days 1 through 4 of skin cycling (with the exception of Boom Sun). It also saves you 5% on the cost of all these items every day.

Shop now
Boom Clean®

Boom Clean®

is the first step in this skin-cycling routine. You can use this gentle cleanser to remove all makeup, dirt and impurities from your face—without drying out your skin. It’s also safe to use every night to prep your skin for the rest of this cycle.

Shop now

At BOOM!, we say that less is more as we age. Our line is composed of simple, multitasking, pro-age cosmetics and luscious natural skincare to pamper your skin and bring out your natural beauty—at every age.

Check out our products

Available on our website, Boomstick Trio is our flagship product: three compact, travel-ready tubes that can replace everything in your makeup bag:

Boomstick Color — sheer berry color for cheeks, lips, forehead, neck and décolletage

Boomstick Glimmer — sheer, pearlescent highlighter for eyelids, inner corners of the eyes, cheekbones, lips, cupid’s bow, neck, shoulders, collarbones and décolletage

Boomstick Glo — olive oil and beeswax organic moisturizer for lips, cuticles, around the eyes and anywhere else you’d like to add clean, natural hydration

BOOMSTICK COLOR

$28 BOOMSTICK COLOR®

Watch Demo Video:

BOOMSTICK GLIMMER

$28 BOOMSTICK GLIMMER®

Watch Demo Video:

BOOMSTICK GLO

$28 BOOMSTICK GLO®

Watch Demo Video:

Our late founder, Cindy Joseph, spent 27 years as a makeup artist. With her unique insight into bringing out women's beauty (at EVERY age), she created our original Boom cosmetics and skincare line. "As women age, looking fresh rather than made up is the key," Cindy said.

“The biggest makeup mistake that middle-aged women make is putting on too much under-eye concealer,” Cindy said. “At home, it might look okay, but in the daylight, it just looks like a bunch of gunk under your eyes. The older you get, the less makeup you should wear. It’s not a blank canvas anymore.

 Cindy Joseph

Long before Cindy founded BOOM!, she had two very successful careers—first as a makeup artist, and then as a silver-haired supermodel.

Cindy began her career as a makeup artist in late-1970s San Francisco. Working for Macy's, Esprit and others, she pioneered the "natural look" with her models—which later became the inspiration for Boom cosmetics.

Soon after Cindy let her silver hair grow in, she was spotted on a New York sidewalk by fashion photographer Steven Meisel's scout. At 49, she began her second career as a silver-haired supermodel. During the next two decades, she was featured in ads for Dolce & Gabbana, DKNY, Olay, Nivea, L.L. Bean, Target and more.

Having spent nearly three decades as a makeup artist and another two as a supermodel, Cindy decided—in her early 60s—to go into the cosmetics business herself. She wanted to design a line of cosmetics that was all about revealing, embracing and celebrating women's natural beauty at every age. We are proud to say that she succeeded...and BOOM! was born. Today, Boomstick Trio is still our customer favorite, creating the dewy natural look ideal for all skin types and tones at all ages.

Cindy's legacy lives on in all of us here at BOOM!, as well as hundreds of thousands of women worldwide who resonate with her pro-age philosophy.

Today, Cindy’s legacy lives on in the hundreds of thousands of women who use Boom cosmetics and skincare.

BOOM! BAG™ (Plus)

Boom Bag™ (Plus)

is our pre-made kit with all these Boom items inside. This one Boom Bag comes with everything you need for days 1 through 4 of skin cycling (with the exception of Boom Sun). It also saves you 5% on the cost of all these items every day.

Shop now
Boom Clean®

Boom Clean®

is the first step in this skin-cycling routine. You can use this gentle cleanser to remove all makeup, dirt and impurities from your face—without drying out your skin. It’s also safe to use every night to prep your skin for the rest of this cycle.

Shop now

What women are saying about us...

“By far this is the best ‘make-up’ for women over 40. I feel the need to brighten up just a little. Time is showing on my face, which is beautiful, but a splash of Boom is the perfect accompaniment of a wonderful life.” — Susan

Try our line of pro-age cosmetics and skincare by BOOM! You’ll love it.

CHECK OUT OUR PRODUCTS

All Boom products are tailor-made for environmentally conscious women.

We care about making our products safe and healthy for you—and our planet. That’s why we use no extra packaging, no parabens or phthalates. We also never test our products on animals.

Anyone can have allergies. If you have any discomfort or a rash develops, discontinue use and consult your physician.

Make Every Age Your Favorite — Starting Now

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