Say Hello (Again) to Brighter Eyes
Boom Awaken, formerly our Brightening Under Eye Cream, is back by popular demand with the same
bestselling formula and a new name.
Say Hello (Again) to
Brighter Eyes
Boom Awaken, formerly our Brightening Under Eye Cream, is back by popular demand with the same
bestselling formula and a new name.
"This eye cream makes my under-eyes look brighter and less puffy, and it feels so refreshing!"
Karen W.
Meet Boom Awaken
Why it Works
Boom Awaken is backed by science and trusted by women everywhere. This luxurious, cooling eye cream visibly brightens and depuffs with clinically studied botanical ingredients and real user results to prove it. In our consumer study, 93% noticed an immediate boost in brightness and hydration, while 90% saw improved texture and smoothness. This formula targets dark circles, puffiness, and visible dullness—without retinol or synthetic ingredients. It’s gentle enough for daily use and designed specifically for mature skin.
What's New
Just the name. Boom Awaken continues to feature the exact same formula our community swears by, now with a name that truly reflects its purpose.
How to Use
Morning and night, apply a small amount under each eye using the ceramic tip or your ring finger. Let it absorb completely before layering other products. Follow with Boom Nectar to nourish and Boom Bold to define your lashes. For daytime, finish with your favorite Boomstick for a complete look.
For an extra-refreshing effect, refrigerate Boom Awaken and enjoy the spa-like coolness of the precision ceramic tip.
Key Benefits
Featherlight. Plant-powered. Pro-age.
Brightens and depuffs instantly
Supports firmness and hydration
Cooling ceramic tip refreshes on contact
Wears beautifully under makeup—no pilling or greasiness
Key Benefits
Featherlight. Plant-powered. Pro-age.
Brightens and depuffs instantly
Supports firmness and hydration
Cooling ceramic tip refreshes on contact
Wears beautifully under makeup—no pilling or greasiness
Hero Ingredients
Vitamin C
Brightens and firms with stable antioxidant power
Licorice Root Extract
Helps visibly diminish dark circles and uneven tone
Wild Mint
Instantly cools and soothes the under-eye area
Niacinamide & Hyaluronic Acid
Deeply hydrates and helps smooth and firm delicate under-eye skin
Mica
Adds a soft, light-reflecting glow for instant brightening
Green Tea Leaf Extract
Soothes, protects, and revitalizes
"This eye cream makes my under eyes look brighter and less puffy, and feels so refreshing!" – Sara S.
"This eye cream is a game-changer. My dark circles are lighter and the puffiness is gone!"
– Lori H.
"Really love this eye cream. A little goes a long way ladies!"
– Catherine D.
"This eye cream makes my under eyes look brighter and less puffy, and feels so refreshing!" – Sara S.
"This eye cream is a game-changer. My dark circles are lighter and the puffiness is gone!" – Mary P.
"Really love this eye cream. A little goes a long way ladies!"
– Catherine D.
Boom Awaken FAQs
This cream rejuvenates tired eyes, reducing dark circles, puffiness, and fine lines with a blend of botanical ingredients.
Vitamin C: Boosts collagen and brightens.
Licorice Root Extract: Lightens dark circles.
Wild Mint: Cools and reduces puffiness.
Hyaluronic Acid: Hydrates and plumps.
Morning: Gently pat under eyes with your ring finger after cleansing.
Evening: Apply to target puffiness and dark circles before moisturizer.
Yes, it is dermatologist-tested and made with natural ingredients suitable for sensitive skin.