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Summer time Skin Tips

How To Keep Your Skin Cool, Calm, And Moisturized All Summer

Summer's here, and it's time for fun in the sun. Whether you're gardening, barbecuing, or hitting the beach, your skin needs extra care, especially in your 40s and beyond. Here are six tips to elevate your summertime skincare routine:

  • 1. Exfoliate daily.

    Humidity and sweat can cause breakouts. Use a gentle exfoliant like Boom Scrub daily for clear, bright skin.

    We suggest using a gentle, non-irritating exfoliant like Boom Scrub daily for brighter, clearer skin. (Yes, it’s safe to use every day!)

  • 2. Cool Down Your Showers

    Take cooler showers to preserve your skin's natural oils. It's refreshing, great for circulation, and energy-efficient.

  • 3. Protect Freshly Shaved Skin

    Shaving can dry out your skin. Use a thick moisturizer like Boomsilk (with organic olive oil, honey and beeswax) after shaving and replace your razor frequently to avoid irritation.

  • 4. Moisturize Before Sunscreen

    Apply a moisturizer like Boomstick Glo before sunscreen. It creates a protective barrier and is perfect for on-the-go hydration.our skin is a permeable layer. What goes on your skin ends up on the inside as well.

  • 5. Use a Gentle Physical Sunscreen

    Choose a physical sunscreen like Boom Sun SPF 30 Daily Sunscreen with non-nano titanium dioxide. It protects against UV rays without absorbing into your skin.

  • 6. Moisturize After Sun Exposure

    Replenish your skin with refreshing Boom Calm after a day outdoors. It hydrates and soothes with aloe vera, beeswax, and a blend of essential oils.

    With these simple steps, your skin will stay healthy and hydrated all summer long. Join thousands of women who love our skincare and pro-age cosmetics. Click below to shop or learn more about BOOM! and our founder, Cindy Joseph.

     

Is there a woman who hasn’t dabbed a little lipstick on her cheeks for a quick touch-up?

The whole idea behind BOOM! is less is more. Women shouldn’t have to use dozens of different makeup products—especially in their 50s, 60s, 70s, and beyond.

You should be able to simplify your makeup routine, paring down to just a few items that bring out your best. That's why our late founder, Cindy Joseph, originally created Boomstick Trio®. These three compact, creamy cosmetic sticks were designed to simplify, replacing many of those products in your makeup bag.

BOOM! is the sound of a revolution in cosmetics. While other skincare and makeup companies carry “anti-aging” products, BOOM! is the only company that is “PRO-AGE.” And we are not the only ones who think age is beautiful.

BOOM! Sun SPF

Boom Sun™

Gentle on sensitive skin, Boom Sun provides worry-free protection from the sun. This SPF 30+ sunscreen also nourishes your skin—without leaving a white cast behind.

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NEW & IMPROVED! BOOM SCRUB COCOA ROSE EXFOLIATOR

Boom Scrub™

This gentle exfoliant is perfect for summer. In five minutes, Boom Scrub cleans your pores and removes dry, dull cells to reveal fresh, beautiful skin. (It’s also safe to use every day!)

Shop now

At BOOM! Beauty, we embrace the principle that simplicity enhances beauty as we age. Our range features straightforward, multitasking, pro-age cosmetics and organic skincare designed to nurture your skin and highlight your natural beauty, regardless of age.

Our hero product, the Boomstick Trio, includes three multitasking, travel-friendly makeup sticks designed to simplify your beauty routine, potentially replacing the other items in your makeup bag.

Check out our products

Available on our website, Boomstick Trio is our flagship product: three compact, travel-ready tubes that can replace everything in your makeup bag:

Boomstick Color — sheer berry color for cheeks, lips, forehead, neck and décolletage

Boomstick Glimmer — sheer, pearlescent highlighter for eyelids, inner corners of the eyes, cheekbones, lips, cupid’s bow, neck, shoulders, collarbones and décolletage

Boomstick Glo — olive oil and beeswax organic moisturizer for lips, cuticles, around the eyes and anywhere else you’d like to add clean, natural hydration

BOOMSTICK COLOR

$28 BOOMSTICK COLOR®

Watch Demo Video:

BOOMSTICK GLIMMER

$28 BOOMSTICK GLIMMER®

Watch Demo Video:

BOOMSTICK GLO

$28 BOOMSTICK GLO®

Watch Demo Video:

Our late founder, Cindy Joseph, spent 27 years as a makeup artist. With her unique insight into bringing out women's beauty (at EVERY age), she created our original Boom cosmetics and skincare line. "As women age, looking fresh rather than made up is the key," Cindy said.

“The biggest makeup mistake that middle-aged women make is putting on too much under-eye concealer,” Cindy said. “At home, it might look okay, but in the daylight, it just looks like a bunch of gunk under your eyes. The older you get, the less makeup you should wear. It’s not a blank canvas anymore.

 Cindy Joseph

Long before Cindy founded BOOM!, she had two very successful careers—first as a makeup artist, and then as a silver-haired supermodel.

Cindy began her career as a makeup artist in late-1970s San Francisco. Working for Macy's, Esprit and others, she pioneered the "natural look" with her models—which later became the inspiration for Boom cosmetics.

Soon after Cindy let her silver hair grow in, she was spotted on a New York sidewalk by fashion photographer Steven Meisel's scout. At 49, she began her second career as a silver-haired supermodel. During the next two decades, she was featured in ads for Dolce & Gabbana, DKNY, Olay, Nivea, L.L. Bean, Target and more.

Having spent nearly three decades as a makeup artist and another two as a supermodel, Cindy decided—in her early 60s—to go into the cosmetics business herself. She wanted to design a line of cosmetics that was all about revealing, embracing and celebrating women's natural beauty at every age. We are proud to say that she succeeded...and BOOM! was born. Today, Boomstick Trio is still our customer favorite, creating the dewy natural look ideal for all skin types and tones at all ages.

Cindy's legacy lives on in all of us here at BOOM!, as well as hundreds of thousands of women worldwide who resonate with her pro-age philosophy.

Today, Cindy’s legacy lives on in the hundreds of thousands of women who use Boom cosmetics and skincare.

BOOM! Sun SPF

Boom Sun™

Gentle on sensitive skin, Boom Sun provides worry-free protection from the sun. This SPF 30+ sunscreen also nourishes your skin—without leaving a white cast behind.

Shop now
NEW & IMPROVED! BOOM SCRUB COCOA ROSE EXFOLIATOR

Boom Scrub™

This gentle exfoliant is perfect for summer. In five minutes, Boom Scrub cleans your pores and removes dry, dull cells to reveal fresh, beautiful skin. (It’s also safe to use every day!)

Shop now

What women are saying about us...

“By far this is the best ‘make-up’ for women over 40. I feel the need to brighten up just a little. Time is showing on my face, which is beautiful, but a splash of Boom is the perfect accompaniment of a wonderful life.” — Susan

Try our line of pro-age cosmetics and skincare by BOOM! You’ll love it.

CHECK OUT OUR PRODUCTS

At BOOM! Beauty, our mission is to craft products tailored for
mature skin, collaborating with top skin and makeup experts.

Dermatologists provide insights on how menopause and estrogen changes impact skin health, helping us refine our product lineup.Our partnership with cosmetologists focuses on elevating your unique style with straightforward, contemporary makeup techniques. Moreover, our commitment to purity and effectiveness is upheld by working with organic chemists, ensuring the formulas we offer are both high-quality and beloved by our community.

Make Every Age Your Favorite — Starting Now

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