How to Support Your Skin in Your 50s, 60s, 70s and Beyond

• Your skin naturally changes after 50.

  You may have noticed less elasticity and thinner skin. Your skin also loses some of its natural moisture—among other shifts.

  Many women continue using the same skin care regimen they’ve always used, even as their skin’s texture and moisture changes.

  We suggest giving your skin extra loving care through these beautiful years of your life.

  Oils and serums can have amazing moisturizing benefits for dry or cracked skin… but some women don’t know why to use them or how.

  Read this guide to help you navigate your changing skin and incorporate oils and serums for healthier skin after 50.

• 1. Your skin needs deeper hydration.

  After 50, metabolic shifts can change your skin’s moisture level.

  Sebum is the natural oil your skin makes that’s responsible for your skin’s luster. Production of sebum tends to decrease in your 50s. As a result, your skin may look and feel drier.

  To keep your skin soft and luminous, we suggest supplementing your skin’s oil with a lightweight, all-natural facial oil like Boom Gold™.

  Boom Gold is made with organic oils, including essential oils, to deeply moisturize and replenish your skin.

  To use Boom Gold, simply apply a drop or two to your fingertips and gently massage it into the delicate skin on your face and neck.

• 2. Your skin is more susceptible to vitamin loss.

  Exposure to pollution, sun or smoke can rob your skin of vitamins and vital nutrients. These vitamins help guard against sun damage, neutralize free radicals and help repair skin.

  As we age, thinner, drier skin can lead to even more vitamin loss.

  We suggest applying a vitamin-rich serum after 50. Boom Nectar™ contains 16 all-natural ingredients to replenish and revitalize your skin.

  We handpicked each ingredient to support your skin through your 50s, 60s, 70s and beyond, including natural moisturizers like organic jojoba and avocado oils.

  To use Boom Nectar, use your fingertips to apply a few drops to your face and neck or wherever your skin feels dry. Dab lightly on delicate skin, like around your eyes.

• 3. Oils make a wonderful no-makeup primer.

  The dry skin we often experience after 50 can make it tougher to apply your makeup smoothly.

  To help with this, some women apply a primer or foundation. Unfortunately, without adequate moisture, foundation can settle into fine lines which only draws attention to your skin’s texture.

  Instead, we suggest using Boom Gold as a no-makeup primer to deeply moisturize your skin first. A drop or two of Boom Gold will make it easier to both apply and blend your makeup.

  Boom Gold’s lightweight formula absorbs quickly, so it’s never sticky or oily. Boom Gold’s organic ingredients will give your complexion a dewy radiance that’s beautiful with or without makeup.

  You may find after using Boom Gold for a while, you no longer need foundation at all.

• 4. Collagen production decreases.

  Collagen is a protein present throughout your body but is especially abundant in the skin. It forms the dermis, the thickest layer of your skin, and makes your skin appear plump.

  Collagen production begins to decline in your mid-20s and continues to lessen throughout your life. By the time we reach our 40s, the dermis layer thins and fine lines begin to form.

  Using a daily serum like Boom Nectar or facial oil like Boom Gold restores your skin’s natural moisture, keeping your skin soft and supple.

  Both contain honey with naturally occurring royal jelly. This all-natural ingredient, direct from the beehive, is a natural humectant which attracts water and retains it in your skin.

• 5. Serums and oils are highly concentrated.

  At BOOM!, we always say less is more, especially after 50.

  Both Boom Nectar and Boom Gold are highly concentrated, so a little goes a long way.

  You only need to apply a drop or two of either Boom Gold or Boom Nectar to deliver vitamins, minerals and moisture to the deepest layers of your skin. You don’t need to apply multiple times a day or in large amounts, so both are designed to last.

  Boom Nectar is a more robust, moisturizing serum, while Boom Gold is a lightweight, organic oil. You can use each alone or together for an even more powerful concentration of vitamins, fatty acids and nutrients.

  Both of these also help your skin look and feel its best… regardless of whether you wear a little makeup, a lot of makeup or none at all.

• 6. They are simple and easy to use.

  You can safely use Boom Gold or Boom Nectar daily, twice a day, or less often. You can also use them alone or under other products.

  You can also apply either or both in the morning or at night before bed. You can easily adjust your usage to fit oils and serums into your daily routine.

  The potent dose of vital moisture provided by oils and serums will keep your skin looking and feeling radiant and healthy throughout your 50s, 60s, 70s and beyond.

  Our entire line of skin care is made for women over 50. Click below to check out all of these pro-age products.