For our very first Boom Ladies’ Night, longtime Boom Ambassadors Beth Maxwell and Dulcy Stewart joined Boom COO Colleen Taylor to discuss beauty and the Pro-age Revolution. 

Our Favorite Moment

During the live hangout, Colleen asked, “What is beauty to you now?” 

Dulcy replied, “I'm really enjoying pictures of different people I've seen lately. I've seen some beautiful photography profiling women in their 80s and 90s. And I don't mean all made up or dolled up in any way, just really natural, beautiful photos.”

We really got into the swing of things during our second event. Dulcy returned and we introduced her fellow Ambassadors Mireya Olmos and Kat Garza. Colleen hosted a wonderful evening of pro-age inspiration with unique makeup and skin-care tips. 

Why we loved it

The silver-hair stories were the highlight of this Boom Ladies’ Night.

Kat, now a silver-haired model, began her journey during a difficult period in her life. But as her silver hair grew, so did her self-esteem.

She says, “The more gray that came in, the better I liked it and the more compliments I got. I started to let it grow and my self-confidence began to soar.”

All three women offered advice for anyone thinking about going silver: “Just do it! It’s your hair. It’s your choice.”

Mireya returned for this conversation, joining Colleen and Boom Ambassadors Dina Dillon and Sandy Evenson, to share pro-age inspiration, tips and more.

Our favorite moment

This evening was packed with fascinating stories from our guests, including Dina, who knew Cindy Joseph personally. 

In another particularly poignant moment, Mireya described seeing Cindy Joseph with her silver hair in a magazine and hoping to be like her one day. 

Now, Mireya is a Boom Ambassador and a silver-haired model—just as she’d imagined.

During this Boom Ladies’ Night focused on reinvention and creativity, Colleen was joined by 71-year-old Sandy Evenson and singer-songwriter LaJuan Carter-Dent.

Why we loved it 

Sandy reinvented herself as a transformational coach after a long career as a hairstylist.

She shared these inspiring words for other women considering a later-in-life reinvention: “As we get older, we finally see that we have a lot to give and a lot to share. We don’t need to stay quiet. We don’t need to play small. We can really do more.

“Never stay stuck where you are. You’re never too old.”

Just before the holidays, Colleen invited Boom Ambassadors Karen Klumpp and Jenny Johnson for live makeup demos.

Why we loved it

If you love makeup demos and skin-care tips, you’ll love this. Colleen showed up without makeup so she could demonstrate how she creates her daily Boom look and her look for holidays and special occasions. 

Then, Jenny described her unique “mini-facial” routine and Karen shared her Boom tips for dewy skin and a radiant complexion.

Cindy Sitcov and Sandy Berg joined Colleen for a fascinating chat about slow fashion and gratitude. 

Why we loved it

Have you heard of a “retail cleanse?”

During this Ladies’ Night, Cindy and Colleen shared their experiences with giving up buying clothes, accessories and shoes for an entire year. 

On top of that, Sandy shared a tip for Boomstick Glimmer that inspired Cindy to try it out—live!

During our most recent Boom Ladies’ Night, Colleen welcomed guests Margaret Evans and Susan Esco for makeup demos, silver-hair stories and thoughts on “honest and joyful aging.”

Why it’s special 

Margaret shared the inspiring story of how she discovered Cindy Joseph and BOOM! 

While researching a story about aging, she looked around for role models that resonated with the way she wanted to age. “I wanted to be able to radiate my joy through my face into the world, through the way I looked,” Margaret said.

But role models like this were few and far between—until she discovered Cindy Joseph. “She looked like an older woman who absolutely loved being older,” Margaret says. Soon after, she ordered her first Boomstick and became a Boom Ambassador!

We hope this year of Boom Ladies’ Night has been as inspiring for you as it has been for all of us at BOOM! We’ve loved every moment and look forward to many more. 

Tell us: What is your favorite makeup tip, moment, or story from Boom Ladies’ Night? Describe it in the comments below.