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BOOM BEAUTY: YEAR IN REVIEW
2024 was an amazing year, full of innovations and special milestones with our incredible community. Staying true to our ethos of safe, non-toxic beauty, we launched skincare-infused products to enhance your natural beauty at every age. From groundbreaking releases to sustainable, wellness-focused updates, every innovation reflected our mission: creating products that care for your skin and the planet. Let’s look back at the highlights you made possible!
PRODUCT LAUNCHES OF 2024: MEET YOUR NEW MUST-HAVES
MAY 2024: Facial Tools Collection
We introduced our facial tools to bring spa-like skincare benefits to your daily routine. Designed for all skin types, our Jade Gua Sha Facial Tool, Jade Facial Roller, and Facial Cupping Set boost circulation, reduce puffiness, and enhance the absorption of your favorite Boom products.
JUNE 2024: Boom Shine + Hairbrush
We launched Boom Shine to nourish and protect your hair from root to tip while adding a natural, healthy-looking luminosity. Paired with our gentle, eco-friendly bamboo hairbrush, it’s the perfect duo for shiny, vibrant hair.
AUGUST 2024: Nourishing Rosehip Cleansing Oil
This luxurious facial cleansing oil was crafted to deeply cleanse and remove makeup while maintaining your skin’s moisture levels. Infused with rosehip oil, it leaves skin soft, hydrated, and glowing after every use.
SEPTEMBER 2024: Boomstick Bronze
We created Boomstick Bronze to give you a sun-kissed glow year-round. Its creamy, blendable formula makes adding warmth and dimension to your look effortless.
OCTOBER 2024: Boomstick Parisian Red
This bold yet wearable red Boomstick was inspired by the timeless glamour of Paris. It’s a multi-use pop of color for lips, cheeks, or wherever you want to feel instantly chic.
OCTOBER 2024: Pure Precision Eyeliner
Our rich, creamy, tug-free eyeliner combines long-lasting color with skincare benefits. Available in three essential shades, it hydrates, protects, and nourishes your skin while delivering a precise, smudge-proof finish.
NOVEMBER 2024: Makeup Brush Collection
This collection of vegan, cruelty-free brushes was designed with expert input to help you achieve flawless makeup application while being gentle on your skin—and kind to the planet.
DECEMBER 2024: Brightening Eye Cream
We launched this multitasking eye cream to help brighten dark circles, reduce puffiness, and hydrate the delicate eye area. It’s your go-to for firmer, smoother, more revitalized eyes!
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